Red Means Up

Posted on Jan 28, 2017


Red is a colour psychologists associate with love, death, food, danger and determination. For the Chinese it means good fortune, long life and happiness.

This symbolism is deeply embedded in the Chinese psyche from traditions such as Chinese New Year decorations to political movements involving Mao’s “Little Red Book” and the CCP (Chinese Communist Party), which chose to follow in the footsteps of Russia’s revolutionaries.

It is perhaps not surprising then that on Chinese stock exchanges the colour red signifies gains (a yang force) and green, a colour associated with illness, signifies losses (a yin force).